Watch the tranformation…
Oh, the sad, gloomy before photo…a dopey look on the face, poor lighting, terrible posture, and a ‘poofed out’ belly!
Hmm, better posture, shoulders pulled back, muscles flexed a little more, and the light is a little brighter. This would be a great change in 2 weeks!
And now? Wow! A smiling face, a great overall transformation, better energy, and a big smile. I look like a new man in only 4 weeks thanks to Supplement X and Protein Y!
Now…The TRUTH About Transformer Transformations!
By now, I hope that you have already realized this was not a real transformation.
ALL of these photos were taken within minutes of one another.
But this just goes to show you that simply changing your posture, your lighting, and flexing your muscles, you can “achieve” a transformation physique in minutes.
Check the photos out again, and then see the tips below…
Tips
1) Don’t trust every “before and after” ad that you see. (And by an extension of that logic, don’t trust every supplement ad you read.)
2) Even though the content of this email has been humorous, I still believe it is very helpful and motivating for clients to do progress photos. Take a before photo, and then a progress photo every 4 weeks.
3) If you want to have good comparison photos, and photos that accurately portray your improvements, do the following:
a) Take the photos in good lighting in front of a blank wall.
b) Get a tan.
c) Use a little bit of baby oil (just like the fitness models).
d) Use good posture. Pull your shoulder blades back and together, flex your abs, and then suck in your gut.
e) If you do a biceps pose, open up your chest and externally rotate your arms. Remember: Proud posture!
NOTE: We didn’t even do a good job on these photos…the lighting was terrible, and I’m not tanned at all. So you can imagine how much more dramatic my “before and after” ad would look if we had professional photographers involved.
Picture & Article Courtesy of,
Craig Ballantyne, CSCS, M.Sc.
Men’s Health Fitness Expert
CB Athletic Consulting, Inc.
http://www.TurbulenceTraining.com - Gain Muscle, Lose Fat!
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